Wall Mural Graphics
Located in downtown St. Paul, this Affinity Plus branch wanted to be able to express its local roots into its brand identity. Pictura designed this custom wall mural to provide a very impactful focal wall for its employees.
The Affinity Plus team was looking to transform all aspects of their interior space, including their own lunchroom. The existing spaces lacked any type of branding or environmental graphic elements. Pictura designed the areas with SEG fabric graphics and frames adding a fresh new look to the space.
It was important to the Affinity Plus team that their brand identity was not only displayed throughout the interiors of their branches but also the exteriors. Using a vinyl wrap, Pictura was able to extend the brand identity to their ATMs.
Throughout the branches, it was important to Affinity Plus that they were able to communicate their brand identity with their customers and employees. Pictura utilized mounted prints, wall murals, and vinyl graphics to compliment these areas throughout the branch.